Survey data on organizational resources and capabilities, export marketing strategy, export competitiveness, and firm performance in exporting firms in Indonesia

Abstract

This article presents a dataset of 204 exporting firms surveyed in Indonesia to assess the internationalization and participation of enterprises in government export promotion programs (EPP). Under a resource-based view (RBV) approach, the dataset includes four dimensions of government export assistance programs, three dimensions capturing organizational resources and organizational capabilities. In addition, the survey collects data on the firms’ export marketing strategies, competitiveness, and market performance. Firm-level characteristics are identified to reveal the organizational characteristics, the companies’ strategic features, and market orientation. The dataset also includes obstacles the companies face across dimensions and sub-components with critical attributes. In total, the dataset includes 19 constructs of questions with 180 variables. The dataset can be used to test the firms’ competitive advantage in export markets, assess the role of government programs in the firms’ export performance, examine export barriers as predictors, mediators, and moderators of export performance, etc. The dataset can be used under different theoretical approaches, i.e., RBV, internationalization process, or institutional theories.