Supply chain management practices as a contemporary source of securing competitive advantage and organisational performance: evidence from the FMCGs of Pakistan

Abstract

The main objectives of the present study are to explore the underlying dimensions of supply chain management practices SCMP and to investigate the casual relationship among supply chain management practices upstream, downstream and internal lean supply chain practices, competitive advantage and organisational performance with specific emphasis on fast moving consumer goods FMCG industry of Pakistan. The data were collected from 210 n = 210 white-collars of FMCG companies operating in Pakistan. Exploratory factory analysis and standardised multiple regression analysis techniques were performed to address research questions. Based on exploratory factor analysis, the 16 SCM practices were grouped into three factors: upstream supply chain practices USCP, downstream supply chain practices DSCP and internal lean supply chain practices ILSCP. The results of the regression analysis indicate that all three dimensions of the SCM practices have statistically significant effect on competitive advantage and organisational performance. The managerial implications for the effect of SCM practices on competitive advantage and organisational performance are discussed.