Abstract
PurposeThe purpose of this paper is to define the “fast evolving industry” (FEI) and its supply chain management (SCM) challenges. The authors review and structure the literature regarding integration strategies and implementation methods to develop a strategic decision-making framework for SCM in the FEI.Design/methodology/approachThe authors conduct a review of SCM literature, including supply chain strategy, supply chain integration (SCI), agile and responsive supply chain and SCM for innovative and fast-changing industries. The authors develop a conceptual model and a decision-making framework and use four mini cases to provide support for the model and framework.FindingsThe FEI, characterised by a high level of innovation and differentiation, short products/services lifecycle and high variety, is yet to be fully defined. Inherent uncertainty in FEI supply systems makes SCM in these industries a complex but strategic task for their managers. The framework and the model offered in this study, which employ a core competency concept and provide risk management strategies, offer a strategic tool for managers and scholars in the field to optimise their integration strategies and to operationalise integration decisions.Originality/valueLittle research has been published on transferable and cross-industrial SCM in FEIs. This paper defines the FEI and its resource-related concerns and then offers a conceptual model and a strategic decision-making framework for SCI in FEIs.
Highlights
Fast evolving industries (FEIs) are industries characterised by high levels of innovation and differentiation (Humphrey and Schmitz, 2002), high-product/service variety and low-product/service life or replenishment cycles (Bilgen and Günther, 2010) and increasingly sophisticated customers (Stevenson and Spring, 2007)
This paper aims to develop a decision-making framework for supply chain integration (SCI) strategies and implementation mechanisms in FEIs
The FEI, which is defined in this study, accounts for a large proportion of growing and often high added-value industries, such as electronics and telecommunications, semiconductors, fast moving consumer goods, pharmaceutical goods, video games, advertisement and music industry
Summary
Fast evolving industries (FEIs) are industries characterised by high levels of innovation and differentiation (Humphrey and Schmitz, 2002), high-product/service variety and low-product/service life or replenishment cycles (Bilgen and Günther, 2010) and increasingly sophisticated customers (Stevenson and Spring, 2007) Applying this definition, one can observe that FEIs account for a large proportion of high added-value industries in developed countries, for example, electronics and telecommunications (Arnold, 1999), semiconductors (Brown et al, 2000), fast moving consumer goods (Siemieniuch et al, 1999), pharmaceutical goods (Narayana et al, 2014), video games (Broekhuizen et al, 2013), advertising (Bakhshi and McVittie, 2009) and music (Caves, 2000). The full terms of this licence may be seen at http://creativecommons.org/licences/by/3.0/legalcode
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