Supplier's selection strategy for mass customization

Abstract

Literature review shows more than hundred works on supplier selection issues. However, very few attempts have been made to measure qualitatively and quantitatively supplier's selection criteria for mass customization. Considering the growing need for mass customization, an attempt has been made in this paper to measure qualitatively and quantitatively supplier's selection criteria for make-to-stock (MTS), assembly-to-order (ATO), make-to-order (MTO) and engineer-to-order (ETO) supply chain. In this regard analytic hierarchy process (AHP) has been used. This work also proposed that supplier's selection criteria are highly influenced by supply chain management strategies.