Abstract
The UK housing market has, over the recent 5 years, experienced considerable economic pressures both from the market place and the construction sector. The need for an economic and mass produced housing type that specifically targets the market to achieve the balance for the need of affordability and the benefits of mass customisation is a key focus for delivery. This study sought to deliver a mass produced housing system that could also deliver a high level of customisation. Historically housing that has been mass produced to ensure affordability, has removed a high level of customisation to ensure that the final costs were controlled. This paper also examines the design factors that are integral to the process of delivery of affordable housing. In addition, it will observe the gaps between affordability and mass customisation of a modern method of construction delivered project and the move away from traditional methods of delivery, mapping the shift in the procurement of the design for such housing typologies.
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