Abstract
Videos have emerged as a dominant medium for educational purposes in many Massive Open Online Course (MOOC) platforms. Online learning videos are visual components of the online learning platforms. They are particularly interesting for students who are visual learners and who learn best by watching the short format engaging videos rather than by just reading or listening to course materials. The paper focuses on the categorization of factors that are responsible for the success/popularity of online learning videos. The research is based on the literature review and video observations of the MOOC platforms, in particular of the Khan Academy and Coursera. In this paper, we propose a tabular and a spider graph as a condensed overview of categories that should commonly be utilized by the online learning video production to make them successful.
Highlights
Detailed framework/guidelines for online learning video successThe success factors are classified on the basis of video content/style, support material, production phase, distribution medium, social media, gamification concepts, mobile technology and internationalization
This paper provides an insight into the research area related to the popularity of learning videos of Massive Open Online Course (MOOC) platforms
It attempts to recognize and contribute to the debate raised during the research work on the topic of identifying the success factors of online learning videos
Summary
E-learning has become the significant trend in education and aims offering a common platform that provides educational material, tools and services to create and deliver training in an effective and economical way. Video is a rich and powerful medium in e-learning. Recent developments in multimedia and Internet technologies have resulted in powerful systems with instructional video components [1] [2]. Many students find video-based courses more natural, easier and clearer than text-based courses. Students’ opinion is “video communication is required for each online course because it is helpful in every way” [3]. Recent efforts of organizations like edX, Udacity, Coursera and Khan Academy have produced thousands of educational videos with millions of views to make high quality teaching available to the masses all across the globe [4]
Sign-in/Register to view highlights & summary Sign-in/Register to access full text options 
Free) 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a call
