Abstract
There is a rapid increase in organic fruit and vegetables worldwide as well as a rapidly growing potential of organic markets in developing countries such as Eurasian countries. Fruits and vegetables of Uzbek are one of the popular with taste and vitamins in the world, but the Uzbek market of organic food products have not been formed yet, to my knowledge there is no any literature regarding the topic in Uzbekistan. That is why the aim of the article is to explore the development of organic fruits and vegetable market in world’s developed and Eurasian countries. Additionally, the Uzbek peoples’ willingness-to-pay (WTP) and their expectations with regards to organic fruits and vegetables were investigated.
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