Abstract

Tourism efficiency can be used to effectively measure the utilization of regional tourism resources and the state of tourism economic development. Based on the super efficiency DEA model, Malmquist index, and spatial econometric model, this article measures the static and dynamic tourism efficiency of 11 provinces and cities in eastern China for 2010 to 2019. In combining ArcGIS 10.0 and MATLAB 2016b software, this article studies the temporal and spatial differentiation of tourism efficiency in eastern provinces and cities and influencing factors. The results show that (1) the overall tourism efficiency of eastern provinces is at a high level and relatively stable, but the regional distribution is quite varied, and problems of spatial imbalance are prominent; (2) the overall tourism efficiency of eastern provinces is increasing, and the change index of technical efficiency contributes the most, followed by the change index of scale efficiency; and (3) industrial status, traffic conditions, tourism resource endowment, and the labour force are the main factors affecting the temporal and spatial differentiation of tourism efficiency in eastern provinces and cities, while the level of economic development and information technology have no significant impact.

Highlights

  • At present, China’s economy is transitioning from a stage of rapid growth to a stage of high-quality development

  • Based on the data measurement based on the DEA model, the comprehensive tourism efficiency of 11 eastern provinces and cities from 2010 to 2019 is calculated with the help of DEA-Solver software

  • E healthy development of tourism and change in tourism efficiency have been affected by multiple factors, including the development status of provinces and cities, industrial development maturity, capital investment, the allocation of resources, and scientific levels [34, 35]

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Summary

Introduction

China’s economy is transitioning from a stage of rapid growth to a stage of high-quality development. Tourism plays an important role in optimizing the economic structure, promoting the transformation of growth drivers, and meeting people’s spiritual and cultural needs to meet their desire for a better life. It is crucial for China under the current new normal to improve tourism efficiency and take the path of sustainable development. It is of great significance to promote the development of regional tourism and increase tourism economic income to systematically evaluate the tourism efficiency of various provinces and cities through time and space. In addition to conducting research on the efficiency of tourism hotels, tourism transportation, tourism destinations, and travel agencies from a micro perspective [10], domestic scholars

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