Abstract

In recent years, cross-border e-commerce in Shandong province has been developing rapidly, and the development of cross-border e-commerce has raised the level of opening-up in Shandong province and has gradually become a new economic growth point in Shandong province. Firstly, this paper analyzes the research background and significance of cross-border e-commerce on the import and export trade of Shandong province. Then, empirical analysis is used to study the influence of cross-border e-commerce on the import and export trade of Shandong province. Finally, it draws a conclusion, and puts forward countermeasures and suggestions to promote the development of cross-border e-commerce in Shandong province, so as to maximize the role of cross-border e-commerce in promoting the economic growth of Shandong province.

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