Abstract

Using Analytic Hierarchy Process (AHP) and multi-level multidimensional modeling method, the evaluation system of mobile news client's service quality is divided into three layers, which are target layer, first-level index and second-level index respectively. The target layer Mobile News client service quality, the first-level indicators and the second-level indicators will refine the target, so as to fully evaluate the service quality of the mobile news client. Analytic Hierarchy Process (AHP) uses fuzzy quantitative methods of qualitative indicators to construct the judgment matrix using quantitative data to calculate the weights. Therefore, AHP can transform subjective factors into objective data, which has reached the goal of accurate and practical.

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