Abstract

In the ever-changing and innovative Internet media industry, Meta (formerly Facebook), founded in 2004, has been occupying a very important position in the industry. Meta’s "Metaverse project", launched in recent years, has unlimited potential for growth. Meta’s strong customer base and extensive business coverage gives it a " Metaverse" has an advantage in the development of Metaverse. This paper focused on how to truly protect user privacy and use a large amount of user data reasonably and legally to improve the user's product experience is also a factor Meta needs to focus on. This paper depicted that as one of the first companies to enter the field of virtual reality technology development, Meta is fully capable of maintaining its leading position in the Internet media service industry in the next 10 years if it can truly combine Internet media with Metaverse in its future development.

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