Abstract
College art design teaching is a teaching activity to cultivate art design talents. With the development of the global economy, more and more industries are continuously increasing the demand for art and design talents. As a unique form of folk art in China, wooden New Year pictures contain strong Chinese cultural connotations. The teaching of art design in colleges and universities should fully utilize the content, subject matter, and form of the New Year’s pictures on wooden boards to improve students’ artistic design ability and cultivate students’ national identity. This paper first introduces the basic knowledge of the wooden newyear pictures, then reveals the application value of the wooden new year pictures in the teaching of art design in colleges, and finally elaborates the application strategy of the wooden new year pictures in the teaching of art design in colleges.
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