Abstract
According to several research, the majority of customers choose organic farm products for health reasons. Organic agriculture production and commerce have evolved as a significant in recent years. The purpose of this study was to learn about customer attitudes about Consumption of organic farm product, to overview of organic farm product through related literatures, and consumer potential towards organic farm product. The findings of the study reveals that consumers are more aware of organic farm products. They show higher frequency of purchase of organic farm products, consumers are often purchase organic farm products. Majority of the respondents shows highest Willingness to buy organic farm products. The study used Convenience sampling technique in this research. The research consist of 200 sample size.
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