Study on Network Trust and Electronic Commerce of Computer

Abstract

The meaning of cyber trust is illustrated in this paper. The elements affecting cyber trust in the process of E-Commerce are analyzed. Based on the analyses, strategies of creating cyber trust for E-Commerce Enterprises are discussed. The results show that in order to improve themselves in the consumer groups credibility and visibility, it is necessary to analyze and study the network trust in e-commerce activities, explore effective ways to create a network of trust.