Abstract
Due to the perishable and fragile characteristics of agricultural products, cold chain logistics of agricultural products is more specific than general logistics activities. This paper proposes the combination of the interval gray number DEMATEL method, which solves the problem that the traditional DEMATEL method is too certain when scoring and ignores the differences of different enterprises. At the same time, the flexibility of interval gray number is used to solve the ambiguity of factor selection in evaluation. Deterministic, build a more flexible and realistic Grey-DEMATEL method decision model. Based on the interval gray number theory, the relationship matrix of the influencing factors for fresh agricultural products cold chain logistics supply chain is established. The comprehensive impact matrix of the cold chain logistics supply chain of fresh agricultural products was solved by MATLAB, and the cold chain logistics supply chain were quantitatively analyzed. The key influencing factors of the supply chain have laid the foundation for further optimizing the cold chain logistics supply chain of fresh produce.
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