Abstract
This paper mainly aims to design some contracts based on target rebate mechanism to coordinate the perishable product’s supply chain and achieve the win-win situation. The target rebate mechanism is mainly to improve retailers’ sales enthusiasm, increasing sales volume; while quantity discount contract can improve order quantity of the retailer effectively. In this dissertation, a two-echelon model for perishable products’ supply chain is established, which is composed by one manufacturer and one retailer. At the base of analyzing the coordinating effect of the target rebate mechanism in the supply chain, we combine the quantity discount contracts with the target rebate and apply them into the supply chain coordination. One combined contract model is built and studied on the implementation conditions of the supply chain coordination and win-win. Using numerical analysis method to analyze its impact on the improved profit rates of both sides, a variety of programs which can achieve a win-win situation for members in the supply chain is provided.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
