Abstract

This research specifically examines the evaluation of the Satrya Emas strategic program in Pasuruan Regency. The Government of Pasuruan Regency has a strategic role in the effort to succeed in the program to increase opportunities and capabilities in the field of community economic services that are beneficial, this is a business activity that provides broad capabilities in the field of employment and economic services. Besides that, it can also play a role in the process of equitable distribution and increase in people's income and encourage economic growth in Pasuruan Regency. The purpose of this program is to find out the existence of MSMEs (Micro, Small, and Medium Enterprises) which are still constrained by capital, access to marketing networks, and increasing product competitiveness based on the potential of the Pasuruan Regency area which is the target of foreign investment. With this innovation, it is hoped that the Satrya Emas Strategic program can become a strategic center and business development that is integrated, innovative, solution-oriented, and sustainable, quickly, accurately, and cheaply. So that this research can produce findings that explain the impact of the implementation of the Satrya Emas Strategic program and the obstacles and shortcomings in the implementation of the Satrya Emas strategic program.

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