Abstract

With the intercultural exchanges between different countries becoming more and more frequent, the degree of cultural exchanges is gradually deepening, which brings more and more cultural security problems. As an important part of national security, cultural security is closely related to national interests. This article takes Chinese college students and social workers who just graduated as research objects, takes online comments on “hip-hop” culture and “funeral culture” as research objects, and uses literature research and empirical research methods to analyze social media comments and study the cultural security situation in China. It is concluded that online comments have a significant impact on cultural identity and cultural security, and negative online comments have a greater impact on both than positive online comments. In addition, cultural identity has a significant impact on cultural security. At the same time, the impact of cultural identity on online comments and cultural security is partly mediated. The results of this study will help to provide reference and guidance for the maintenance of cultural security.

Highlights

  • At present, with the increasing frequency of crosscultural exchanges among countries, the degree of cultural interaction is gradually deepening

  • Taking two cultural events of social media as examples, this study examines the influence mechanism of online comments on cultural identity, the influence mechanism of online comments on cultural security, and the mediating effect of cultural identity on online comments and cultural security

  • We can obtain the following conclusions and suggestions: 1. Comments of social media cultural events have a significant impact on cultural identity and cultural security

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Summary

Introduction

With the increasing frequency of crosscultural exchanges among countries, the degree of cultural interaction is gradually deepening. In today’s rapid development of information technology, as a kind of communication channel, social media has a great influence because of its openness, rapidity, and anonymity. The research of cultural security situation based on social media analysis is a very meaningful research. The above studies mainly involve cultural security, cultural identity, social media cultural activities, and online reviews. Cultural security refers to the ability and state of a sovereign country to maintain its cultural nature, develop its cultural function, and protect its cultural interests from threats and violations,[1] and cultural identity refers to the degree to which an individual identifies a certain culture. The demonstration of the influence mechanism of microblog comments on cultural identity and cultural security is given in section ‘‘Empirical research.’’ section ‘‘Conclusion’’ gives the summary of this paper.

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