Abstract
This paper investigates Stuart Hall's theory of ideology as a tool for rhetorical theory and criticism. After explicating the theoretical presuppositions of the theory in which issues of power and dominance, epistemology, language, legitimation, and consensus are considered, the paper offers a method for rhetorical critics which focuses upon Hall's pivotal notion of articulation. By examining terms and “logics” of public discourse in relation to historical conditions, Hall's theory enables the critic to examine how consciousness is produced in the relations among linguistic structures and social formations.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
