Abstract
Tourism cooperation is an essential element for tourism development in China-ASEAN countries and has made a significant economic contribution to destinations. This study investigates the structure of tourism cooperation in China-ASEAN relations and identifies a set of factors that affect tourism cooperation from a network perspective. By employing social network analysis, the results indicate that the scale of cooperation is small, and the efficiency is not high, although the restrictions on cooperation between countries are reduced. The findings also indicate that differences in the political system, security, population density, and language can promote tourism cooperation, while differences in governance, income, and consumption level impede tourism cooperation. The research results may assist China-ASEAN countries to formulate tourism strategies suitable for international cooperation and national differences.
Highlights
With the in-depth development of tourism, competition in the tourism market is becoming increasingly fierce [1]
By employing the Quadratic Assignment Procedure (QAP) regression approach, we explored whether tourism cooperation network would be affected by these factors including political system difference (PSD), governance difference (GD), income difference (ID), consumption level difference (CLD), security difference (SD), population density difference (PDD), and language difference (LD) for China and ASEAN countries
It is the essence of tourism to seek the environment different from the residential area
Summary
With the in-depth development of tourism, competition in the tourism market is becoming increasingly fierce [1]. This research complements previous research on China-ASEAN by exploring the structure of their tourism cooperation with its characteristics and relationships, and investigating the driving factors and formation mechanism while deconstructing the tourism cooperation from the network perspective. To accomplish it goals, this research adopts social network analysis (SNA) to examine tourism cooperation. To comprehensively analyze the structure, characteristics and formation factors of China-ASEAN tourism cooperation, the years before and after the formation of the 10 countries as well as the years that affect tourism cooperation by international events were included in the research period). Sustainability 2020, 12, 5440 the findings of this research will contribute to a deeper and more valuable understanding of international tourism cooperation
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