Abstract

Sharing the concerns of others about strategic trade policy, the authors nevertheless dispute free trade as the favored option. The 'free' in free trade is seen as freedom at a cost; it refers to strategic decisionmakers in transnational corporations being free to further their own ends despite resistance from others. The authors advocate 'trade strategies,' public policy initiatives aimed at democratizing strategic decisions concerning international trade. Rather than supporting national champions and national rivalry, and unlike earlier strategic trade theory, their arguments favor networks of smaller firms and a process where conflicts are recognized and addressed in a spirit of international cooperation. Copyright 1998 by WWZ and Helbing & Lichtenhahn Verlag AG

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