Abstract
In the northern hemisphere a number of destinations have experienced a decline in tourism volume due to both the emergence of competitive destinations elsewhere and also their own failure to comprehend changing market trends. This paper analyses the particular vulnerability of small island destinations in the decline stage of the tourist area life cycle. In particular the benefits and procedures of strategic planning are analysed and the barriers to the adoption of strategic planning at tourism destinations discussed. The offshore islands of the UK are used to evaluate how the stages of strategic planning have developed and been adopted by the public sector and a framework is provided to allow the various approaches to be located.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
