Abstract

The research aims to determine the role of strategic planning that works to strengthen and enhance the institutional confidence of the various levels of its workers in the Kufa Leather Factory in the Holy City of Najaf, where the dimensions of (vision, mission, goals, values) were represented as an independent variable in enhancing institutional confidence, the dimensions of which were (trust among employees) (and trust in senior management, and trust in direct superiors). The research community included workers in departments of the Kufa leather factory, numbering (400) workers, from whom a random sample of (205) workers was taken. In addition, the researcher formulated a set of questions that represented the problem of the research, What are effective strategies to enhance confidence among employees in the organization? The questionnaire was relied upon as a main measure for the research, through which data and information were collected from members of the research sample, which was relied upon in the applied aspect. The researcher used the statistical program (Spssv26). The research reached results, the most important of which is the existence of a significant correlation between strategic planning and institutional trust, as well as There is a significant impact of strategic planning on institutional confidence. In addition, the researcher put forward a number of recommendations, the most important of which is maintaining following the correct scientific and technical methods, such as strategic planning, and making optimal use of its available resources for the purpose of achieving its goals efficiently and effectively

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