Abstract
In the conditions of globalization and international integration, firms from the Republic of Moldova need to employ professional and competitive personnel that would correspond to the requirements of the market economy. The development of competitive personnel of a firm is possible through market-oriented training, through elaborating personnel development strategies, through drafting training programmes, and through developing organizational skills. All these things lead to the creation of a lifelong learning organization.Empirical studies show that such development strategies dealing with personnel professional potential are rarely elaborated in Moldovan firms. At the same time, it was proved that strategic personnel management is a factor of competitive growth of a firm in the conditions of business globalization.
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