Abstract
As the level of environmental disclosure and stakeholder demands for environmental information increases it is becoming more evident that a company's environmental performance as well as its environmental reporting activities should be considered as a strategic issue in order to ensure consistency and balance between the business strategy, the environmental strategy, and the reporting activities. Through a discussion of image and environmental disclosure, challenges in environmental information management, and a short case study, this article explores some of the strategic implications of environmental reporting. The author also provides useful practitioner advice on how environmental reporting should be addressed at a strategic level * .
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