Abstract

<p class="Default">This study aims to analyze the internal and external factors that influence the development of SB-IPB, analyze SB-IPB strategic foresight and designing SB-IPB strategic architecture. This research is a descriptive research in the form of a case study. Respondents in this study are experts from inside and outside of IPB who are policy makers, alumni users, competitors, and alumni. Based on the internal environment analysis, it is found that SB-IPB internal resource advantages will still have the quality of competitive parity, the curriculum will have a temporary competitive advantage, and the reputation will have a sustained competitive advantage. In the external environment analysis, it is indicated that changes in the external environment provides great opportunities to the development of SB-IPB. Important issues that affect the development of SB-IPB in the future will be institutional change, change of mindset in the curriculum, internationalization, and changes in the business world. Five focus strategies will be compiled in 2015 until 2019, they are: development and strengthening of the institution and the curriculum in the first year, strengthening in networking and benchmarking in the second year, internationalization in the third year, and strengthening SB-IPB excellence in the fourth year to achieve its goal to be a first class business school in the fifth year. </p>

Highlights

  • The process of School of Business, Bogor Agricultural University or Sekolah Bisnis Institut Pertanian Bogor (SB-IPB) establishment has been a long journey in the Bogor Agricultural Institute (IPB), which began in 2005 based on the Rector Decree No 029/K13/OT/2005 on the Status Change of Agribusiness Management Masters Program into Management and Business Study Program and Decree No 30/K13/2005 on the Establishment of the Task Force of School of Business, Bogor Agricultural University

  • Most of existing resources in the SB-IPB is shared by other business school competitors and can be imitated by competitors so that the strategy and the same advantages can be done by the competitor of SB-IPB

  • Internal resource which is a source of excellence is the SB-IPB curriculum, while the reputation of SB-IPB and IPB reputation of being the only source of sustainable advantage for SB-IPB

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Summary

Introduction

The process of School of Business, Bogor Agricultural University or Sekolah Bisnis Institut Pertanian Bogor (SB-IPB) establishment has been a long journey in the Bogor Agricultural Institute (IPB), which began in 2005 based on the Rector Decree No 029/K13/OT/2005 on the Status Change of Agribusiness Management Masters Program into Management and Business Study Program ( known as embryo of School of Business, Bogor Agricultural University) and Decree No 30/K13/2005 on the Establishment of the Task Force of School of Business, Bogor Agricultural University. Changes in the status of the MB-IPB as a study program under the coordination of the Graduate School of IPB into SB-IPB which is equivalent as a faculty and the Graduate School of IPB requires a strategic plan for larger organizations based on the resources and capabilities with the challenges of the future. Strategic planning according to Wheelen and Hunger (2012) will make the organization more focused and more clearly define and achieve its vision as well as more responsive in anticipating fast and competitive environmental changes in the future

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