Abstract

This paper considers statistical method for customer satisfaction data. Section 1 reports a short introduction. Section 2 describes our methodology to measure customer satisfaction: first we discuss the application of discrete graphical models, then we propose a theoretical approach to mixture different type of customer data following a dynamic reasoning approach. Section 3 presents the application based on a real set of information available on the website http://www.economia.unimi.it/projects/CSProject/. Finally, Section 4 shows the conclusions and further ideas of research.

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