State policy and development of entrepreneurship of Kazakhstan in conditions of un certainty

Abstract

The purpose of the research is to study the survival strategies of small and medium-sized businesses within the framework of the state policy in conditions of uncertainty, including in crisis situations. Methodology. Qualitative and quantitative research methods were used to conduct this study. To analyze the state policy regarding small and medium-sized businesses and their adaptation to new conditions in Kazakhstan, this study uses the method of primary and secondary data research. The primary data were obtained during an online sociological survey among representatives of small and medium-sized businesses of the Karaganda region. The survey was conducted using the Google Forms tool, which was attended by 287 entrepreneurs of micro, small and medium-sized businesses. The purpose of the survey was to study measures of state support, the consequences of the pandemic and strategies for the survival of SMEs, as well as to assess the understanding of SMEs of state policy in relation to them. Secondary data are obtained from open sources:statistical data of state bodies, international organizations. The advantages of the chosen research strategy are the possibility of conducting a comprehensive analysis of both the state strategy in relation to entrepreneurship and the adaptation of business in conditions of uncertainty. Originality / value of the research. Small and medium-sized businesses implement socially signifi cant functions for the economy. The results of this study can fi nd their application in the improvement and transformation of state policy in the fi eld of entrepreneurship support. Findings. Within the framework of this study, an analysis of the current situation of state policy in the field of entrepreneurship is presented. In the course of conducting a sociological survey among SMEs, the main di ffi culties of doing business during the pandemic were identifi ed, as well as the main survival strategies within the framework of state policy were presented. Recommendations are given regarding the emphasis of the policy on encouraging and stimulating the introduction of digitalization of SMEs.