Abstract
This entry provides an introduction to the stages of change (SOC) model, developed by Prochaska and DiClemente in 1983, addressing its key assumptions, predictions, practical applications, as well as critiques and future directions for research on the model. The SOC model assumes that behavior changes occur in a cyclical manner, progressing and relapsing through five stages of change: precontemplation, contemplation, preparation, action, and maintenance. It suggests specific intervention strategies tailored to the audience's stages of change and predicts that stage‐matched interventions are more effective than stage‐mismatched interventions. The SOC model serves as a useful segmentation tool for tailored health interventions based on the audience's readiness to change.
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