Abstract
Arguing counter to the accepted positions of political sociology, we contend that voters' decisions are best explained by the absence or presence of strong loyalties to political parties rather than by social or economic factors. Hence, in areas where most people have strong party attachments, marked change in the partisan division of the vote occurs only when an exceptionally large number of new voters enters the electoral arena; alterations in the social composition of a party's voters follow changes in the occupation or social categories of those who consistently vote for the party. In presenting this argument, we analyze time-series data for Britain, West Germany, and Sweden which negate the predicted development of “catch-all” electorates, and we test the relative power of party and class variables as predictors of voting behavior in Butler's and Stokes's panel study of British voters between 1963 and 1970.
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