Abstract

This study aimed to use quantitative methods and deep learning techniques to report sportive fashion trends. We collected sportive fashion images from fashion collections of the past decades and utilized the multi-label graph convolutional network (ML-GCN) model to detect and explore hybrid styles. Based on the literature review, we proposed a theoretical framework to investigate sportive fashion trends. The ML-GCN was designed to classify five style categories, “street,” “retro,” “sexy,” “modern,” and “sporty,” and the predictive probabilities of the five styles of fashion images were extracted. We statistically validated the hybrid style results derived from the ML-GCN model and suggested an application method of deep learning-based trend reports in the fashion industry. This study reported sportive fashion by hybrid style dependency, forecasting, and brand clustering. We visualized the predicted probability for a hybrid style to a three-dimensional scale expected to help designers and researchers in the field of fashion to achieve digital design innovation cooperating with deep learning techniques.

Highlights

  • This study aimed to use quantitative methods and deep learning techniques to report sportive fashion trends

  • The multi-label graph convolutional network (ML-graph convolution network (GCN)) model shown 93.19% in Top 2 accuracy, 10% higher than CNN models and about 3% higher than ResNet-50 models, and about 6% higher than CNN models and 2% higher than ResNet-50 models in Top 3 accuracy. These results indicate that styles that appear in fashion images affect each other and reflect hybrid style characteristics in the deep learning model positively impact performance

  • Fashion style trend reports based on deep learning would help the fashion industry deal with dynamic fashion trends that change rapidly from season to season

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Summary

Introduction

This study aimed to use quantitative methods and deep learning techniques to report sportive fashion trends. While previous studies have gathered fashion collection images and analyzed them based on insights from researchers via focus group interview (FGI) methods to identify sportive fashion trends, the evaluation of fashion collection images remains challenging: firstly, such methods cannot be objective as the style criteria determined by researchers for classifying images are ambiguous and subjective [4,5]. In this context, a new interdisciplinary field known as “fashion informatics” has emerged, which refers to the use of computer vision technology for data mining in fashion research [6,7]. Publisher’s Note: MDPI stays neutral with regard to jurisdictional claims in published maps and institutional affiliations

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