Abstract
This paper explores the relationship between tourists' information demand about entrance tourist flow control schemes (ETFCS) and tourists' entrance transfer decision-making behavior, using the case study of the Summer Palace, one of the most important resort destinations in Beijing, China. After discussing tourists' decision-making behavior under ETFCS information, a revealed preference and stated preference survey (N = 1742 valid observations) were created and a joint choice model of tourist's entrance transfer and diversion entrance selection was established. Results show how various ETFCS are formulated and affect tourists' decision-making behavior under different traffic congestion. Sensitivity analysis reveals that tourists' entrance transfer decision-making behavior is related to the entry time of current crowded entrance and the time saved from the diversion entrance. Hence it is possible to formulate ETFCS in terms of tourist's spatial-temporal distribution in order to anticipate the levels of tourist intensity, especially during peak periods.
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