Abstract
Storytelling was integrated into two consecutive senior capstone design courses, as meaningful stories inspire people and build faith in the storyteller. The senior capstone courses included Brand Development and Collection development courses. The objectives of this learning practice are to narrate the integration of storytelling fundamentals into the courses, its influence on students’ design work, and enhancement of their learning and career competencies.
Highlights
As the title of the course suggests, the student is encouraged to develop him/herself as a brand in the Brand Development course
A portfolio and design collection with a meaningful story produce faith in the presenter and higher engagement with the viewers. The objectives of this learning practice are to narrate the integration of storytelling fundamentals into the senior capstone design courses, its influence on students’ design work, and enhancement of their learning and career competencies
At the beginning of the Brand Development course, students were asked to reflect about themselves and identify who they were, why they were here, and what they wanted to share with the world through their designs
Summary
As the title of the course suggests, the student is encouraged to develop him/herself as a brand in the Brand Development course. Storytelling perfectly fits into the process of creating a portfolio, designing a collection, and disseminating it to the public, with the aim to inspire, influence, and often persuade one’s audience. A portfolio and design collection with a meaningful story produce faith in the presenter and higher engagement with the viewers. The objectives of this learning practice are to narrate the integration of storytelling fundamentals into the senior capstone design courses, its influence on students’ design work, and enhancement of their learning and career competencies.
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