Abstract
Abstract South Korea has a unique socio‐cultural identity that results in the development of mutually oriented business relationships. South Korean managers are loyal and respectful but are gradually learning to develop a risk‐oriented approach to decision‐making. Although employees of South Korean companies are known for their ability to work in groups, they are becoming independent thinkers and more individualistic. In the future, South Korean managers are likely to develop a more competitive nature to business as company growth and survival become priorities. Copyright © 2004 John Wiley & Sons, Ltd.
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