Abstract

Healthy sexual development is a crucial part of human development. Development of sexual values can come from a variety of sources including education, media, and relationships. The present study examined similarities and differences in the sources of sexual values across orientation groups and gender and their impact on sexual satisfaction and desire. In total, 1,094 individuals (31.7% men, 67.3% women, and 6.0% genderqueer; 59.2% straight, 21.1% bisexual, 12.3% gay, and 7.4% lesbian) participated in a web-based study examining sexual health and relational dynamics. The results showed that men were more likely to be influenced by media and peers whereas women were more likely to be influenced by romantic partners. Sources of sexual values were mostly similar across different orientation groups. However, gay men reported peers as being a more important source of sexual values than any other orientation group. Hierarchical regression analyses also showed that forming values around sex from romantic relationships predicted higher dyadic sexual desire and sexual satisfaction. Furthermore, education and media predicted higher levels of solitary sexual desire and religion predicted lower levels of solitary sexual desire. The applications to sexuality education efforts and avenues for further research are discussed.

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