Abstract

References Callary, Edward. “Names of Northern Illinois Radio Stations.” Paper presented at the North Central Names Symposium, Chicago, Illinois, 28 April 1990. Comog, Martha, and Timothy Perper. “Campsite Names: A New Onomastic Category?” Journal of the North Central Name Society 3 (1990): 1–11. Humphrey, Jean M. “Yacht Names in Chicago.” Festschrift in Honor of Virgil J. Vogel. Ed. Edward Callary. DeKalb, IL: Illinois Name Society,1985. 93–103. Millward, Celia, and Richard Millward. “Ski-Trail Names: A New Toponymic Category.” Names 32.3 (1984): 191–217. Read, Allen Walker. “Changes in the Place-Name Cover of the United States.” Paper presented at the North Central Names Symposium, Chicago, Illinois, 28 April 1990. Zivin, Marty. “Chicagoland Radio Call Letters and Meanings.” Chicagoland Radio Waves Summer 1988:16–17.

Highlights

  • In other areas, Comog and Perper report campsites named Scumcroft Manor, Not OK Corral, Pineappleopolis, and Bandana Republic

  • Behind these relatively less-opaque names lie the more obscure WNVR ("News Voice Radio"), WCRM ("Christian Radio Music), WBMX ("Black Music EXperience"), and the impenetrable WJPC ("Johnson Publishing Company"), WSBC ("World Storage Battery Company"), and WPNA ("the Polish National Alliance"). These are the meanings of the names, but to most of us, they are identifying groups of letters, merely letters and nothing more

  • Millward and Millward list a number of these "inside" names, many of them jokes, where neither non-skiers nor those with a general knowledge of skiing are necessarily among the initiated; specific knowledge of the mountain where the trails are located or of the names of other trails is necessary to understand a trail name

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Summary

72 Edward Callary

The covert nature of such a large number of these names is all the more remarkable when we consider how opposed this practice is to more familiar names, especially toponyms. Further overlays of name blankets, which apparently include the naming of such domains as radio stations, ski trails, campsites, and yachts, are qualitatively different from the earlier blankets because they name not the physical landscape but aspects of the human, cultural landscape, which, through habitation and civilization, has been developed and superimposed upon the natural one. These cultural names, since they are several times removed from the original layers of names, are not intended to identify or label physical realities, but the realities of human intelligence and the human spirit. Even though they belong to different naming domains and are characterized by different naming patterns, WSEX, Fanny Hill, Scrumcroft Manor, and the Freudian

74 Edward CaIlary
This is a shortened version of my Presidential Address to the American Name

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