Abstract
The paper examines the concept of 'soundscapes' with particular reference to Manchester's popular music heritage and the production and consumption of tours connected with it. It focuses on the popular music tourist's hyperreal experience and the significance of this product as an alternative to the city's more traditional heritage. Within this context, the analysis focuses on the construction of place through music mediation and the role of Manchester's popular music audioscape in providing a distinctive dimension to the city's tourism offer and place brand.
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