Abstract
The study was conducted to evaluate rural and urban socio-economic characterisation of plantain marketers in Ondo State, Nigeria. The study made use of well-structured questionnaires, aided with interview schedules to collect primary data from ninety (90) randomly selected rural plantain marketers and ninety (90) randomly selected urban plantain marketers in the study area. Data collected were analysed using descriptive statistics of tables, charts and percentage. The result of analysis revealed that women dominated plantain marketing in both rural and urban markets. More than half (57%) of the plantain marketers in urban markets but less than half (32%) of the plantain marketers in rural markets were less were less than 50 years of age indicating more economically active marketers in urban than markets than in rural markets.
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