Social Responsibility Initiatives in Tata Group: Tata Motors & Tata Chemicals

Abstract

This article narrates how Tata Motors and Tata Chemicals have stretched its wing into various activities towards social and sustainable development. Tata Motors being the leading automobile industry in India bagged the Golden Peacock Award for the year 2004 for its valuable contribution towards economic, community development and Corporate Social Responsibility. The initial work started with the well being of the company employees, their living condition, health and education which later turned to community well being through various Community Development Centers, Samities and Programmes. Tata Chemicals on the other hand is the largest inorganic chemical complex in the country that produces the highest synthetic soda in the world and is well known for its world-class energy efficiency standard and had worked on varied fields of environmental conservation, community development and safety. The major success of Tata Chemicals is towards community development under the umbrella of Tata Kisan Kendras (TKK's) and Tata Kisan Sansar (TSS). It had promoted Tata Chemicals' Society for Rural Development (TCSRD) for the benefit of rural population by providing all sophisticated technologies like satellite mapping, geographical information system (GIS) etc for selecting and using right kind of seeds from sowing to post-harvest stage. The Kendras provides a wide range of services like: credits to the farmers, insurance of crops against natural disasters, availing buyback facilities etc. These have resulted in economic stability of farmers.