Social Responsibility and Human Resource Management in the Hotel Industry in Malaysia

Abstract

The purpose of this study is to understand social responsibility and human resource management in the Malaysian hospitality industry based on social cognitive theory. This study used an online survey method of 295 employees in 61 hotels throughout Malaysia with a random sampling method by maintaining the privacy and confidentiality of the identity of the hotel employees we surveyed. We used the Linkert scale to compute the survey results before we regressed using ordinary least squares. We find that the level of social responsibility is positively related to the level of hotel income, employee income, and employee morale.