Social priming for nonnative-accented speech

Abstract

Prior work indicates that a speaker’s race/ethnicity can prime a listener to expect native versus nonnative (foreign) accents. In the present study, we replicate the findings of McGowan (2015) and then address novel topics including the effect of social primes on perceptual adaptation. Using a matched-guise design, we examined the effect of race information on the perception of, and adaptation to, Mandarin Chinese-accented English in babble. Subjects randomly assigned an East Asian female’s face during the speech perception task showed an advantage over subjects assigned a White female’s face or a silhouette (control) face (as measured by transcription accuracy). Performance across trials indicated that although subjects in the control group initially perform worse than those in the East Asian prime group, they perceptually adapt more rapidly to the Mandarin accent, eventually reaching a similar level of performance. Subjects in the White prime group, however, do not adapt as rapidly as those in the control group. In a second experiment, we aim to expand on this work by examining similar priming effects for Arabic-accented English (with Middle Eastern, White, or control primes), and uncommon combinations of minority race/ethnicity primes with nonnative accents (e.g., an East Asian face with an Arabic accent).