Abstract
This chapter per the authors identifies the problem of rape culture on college campuses, and within the nation, and the idea that social media and technology have not only brought much-needed attention to the issue of sexual assault and violence to the forefront, but it can also serve as a catalyst for college campuses to combat the issue by enlisting the help of its faculty, staff, students, and especially the college's student celebrities. It examines the effect of Social Learning Theory, Differential Association Theory of Deviance, and Feminism as a means to identify faults in our nation's culture, and to use this same method to correct the attitudes of all involved concerning rape culture, bystander intervention, and other aspects of fighting rape culture through the avenue of social media and technology.
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