Social management: impact or interaction?

Abstract

The subject of this paper is the system of social management, in relation to which the author attempts to identify basic strategies for combining different types of links (vertical and horizontal) and relations (impact and interaction) of this system in the context of the growing demand of society for participation in social management. The theoretical and methodological basis for the study of this subject is the concept of E. Mayo and his followers about the social orientation of management and the system-modeling approach. The specificity of the social system is that the effectiveness of each of the identified strategies should be evaluated within the framework of regional conditions in which it is formed. Based on the understanding of social management as a system, the elements of this system, types of links and relations within it are described. The scientific novelty of the work lies in the fact that it describes for the first time the identified strategies of combining these links and relations: horizontal-interacting, vertical-interacting and horizontal-impacting. The results can be used for planning strategies of interaction with different regional systems of social governance of different levels. The article concludes that social governance as a concept has prospects for development, since its basic task is to satisfy the socium's request for joint regulation of social processes.