Abstract

Purpose: Social responsibility of business and entrepreneur is relatively new notion that is getting more relevant nowadays. This notion is considered from different views and aspects. The problem of social responsibility is most acute in small businesses. Why should an entrepreneur be socially responsible, who is interested and why? To understand social responsibility, it is necessary to study these and other issues of social responsibility. Design/Methodology/Approach: The article examines, identifies, and generalizes main factors of social responsibility in Russia and abroad. The authors use the system of tools and methods of economic analysis, consider qualitative and quantitative characteristics and features of social responsibility category both in general regarding business and to a small business. Findings: As a result, the authors determine that the category of social responsibility of the entrepreneur should be viewed from the point of view of the system of contradictions between the owner-entrepreneur and the employees. Practical Implications: The results of the study could be used for practical purposes. An entrepreneur can develop a system of measures to increase his level of social responsibility towards employees, thereby alleviating the perceived contradiction, which will ultimately strengthen the success of his business. Originality/Value: The authors' position is because today business is finding it increasingly difficult to compete. Improving the social responsibility of the entrepreneur is one of the factors that increase the competitive advantage of the enterprise, the loyalty of the employees by reducing social tension.

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