Abstract

The article analyses the main tools for companies to achieve competitiveness, specifically social development and environmental safety, which determine the socio-ecological vector of activity and further development of companies. The transformation of human value orientations is accompanied by excessive accumulation of material goods, whose processes of manufacturing, exploitation and utilization significantly disturb the natural balance, worsen the ecological situation, and dramatically reduce the natural resources of the planet, which negatively affects the quality of food, drinking water and air and, as a result, the health and life expectancy in the modern world. The introduction of effective measures to stop and further prevent these trends has become one of the relevant vectors for the prospective development of an effective business environment in the developed countries of the world, which recognize the priority issues of environmental safety, environmental protection, and social security of basic human needs. Based on the results of the study, it can be stated that the achievement of the socio-ecological vector of the activity of industrial companies depends on the observance of the principles of a balanced social and environmental policy of corporate activities, which are defined by the authors as the major ones.

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