Abstract

The social amplification of risk framework (SARF) was developed to help comprehend how emerging contributions about the psychological, social, and cultural dimensions of risk could work in unison to impact decision making about risk. The framework proposed that risks are amplified or attenuated by interested parties employing different rhetorical strategies to give information about risk a certain "spin." The original literature identified four "attributes of information." However, despite the longevity of the framework, these have not been explicated in detail. Here we add depth and clarity by examining how amplification stations send risk signals that amplify or attenuate risk by emphasizing these different attributes of information. Drawing on a wealth of qualitative data from two case studies of offshore wind turbine siting off the coasts of Maryland and Delaware and guided by an extensive literature review, we reveal the strategies interested parties are using to influence siting decisions and risk management. The paper explores the usefulness of SARF in organizing qualitative information and sharpening insights on participatory risk governance and the nuances of public responses to a relatively new low-carbon technology. The authors conclude that the framework is valuable for analyzing stakeholder information while also recognizing limitations that may be addressed with some targeted future research.

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