Abstract
Correspondence to D A Arday. Dr Arday is with the Epidemie Intelligence Service. On 13 August 1992, the Wall Street Journal announced, The tobacco industry, after be ing beaten back in its controversial efforts to woo blacks and women, may be turning its marketing muscle on another minority: homosexuals.1 Philip Morris Inc reportedly planned to unveil its new Benson & Hedges Special Kings brand using advertisements in the national gay press. Homosexual men in the US have been
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