Abstract

This study adopts the diffusion of innovation theory as to develop the smart product service system model in banking industry due to prior studies are lacking in identifying the attributes. The smart product service system functions are bearing high uncertainty and system complexity; hence, the hybrid method of fuzzy Delphi method and fuzzy decision-making trial and evaluation laboratory to construct a valid hierarchical model and identified the causal interrelationships among the attributes. The smart product service system hierarchical model with eight aspects and 41 criteria are proposed enriching the existing literature and that identify appropriate strategies to achieve operational performance. The results show that seven aspects and 22 criteria are determined as the valid hierarchical model. The institutional compression, digital platform operation, and e-knowledge management are the causing aspects helps to form smart product service system operational performance in high uncertainty. For practices, the banking decision-makers should develop innovative actions relied on the forcible compression, cyber-physical systems, industrial big data, cloud service allocation and sharing, and transparency improvement as they are most importance criteria playing a decisive role in a successful SPSS. This provides guidelines for banking industry practice in Taiwan encouraging the miscellany of digital technology accomplishment for sustainable target.

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