Abstract
Evaluating supply chain problems is important yet complex; with vast amount of research and practice using a simulation based approach. However, the least understood aspect of a simulation study is the critical step of ‘conceptual modelling’. This paper argues for a conceptual modelling procedure that embeds domain-specific knowledge (i.e. SCOR for SCM applications) and incorporates existing simulation practice applicable at the conceptual modelling stage. Conceptual modelling approaches are reviewed for SCM applications, identifying that no domain-specific guidelines have been provided in the literature. It is argued that developing both comprehensive and focused methodologies would be useful in improving the rigour of supply chain simulation studies and have practical implications. The contribution builds upon Robinson (2008) seminal paper that called for further research on conceptual modelling definitions, requirements and approaches.
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