Abstract
Applying criteria originating from Aristotle to university-based business schools indicates three emphases: (1) seeking higher learning; (2) promoting the virtuous practice of business; and (3) addressing topics that have utility for the effective practice of business. Two occurrences in the history of business schools are noteworthy because they made attempts to establish or shift the degree to which these three criteria were emphasized. The first event was the founding of the first US business school at the University of Pennsylvania. The second event was mid-twentieth-century “soul-searching” by US business schools culminating in the release in 1959 of reports by the Carnegie Foundation and the Ford Foundation.
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